| | Mrs.J.Geetha Pandi (2025).Analyzing consumer behavior, challenges, and emerging trends in mobile Commerce,International Conference on Digital transformation And Its impact on Trade, Commerce and IndustryNadar Saraswathi College of Arts and Science,Theni. |
| | Mrs.J.Geetha Pandi (2025)The Role of Artificial Intelligence in Digital Marketing,Proceedings of the National Conference on Digital Commotion: Navigating the Future of Business,VHNSN College,Virudhunagar. |
| | Mrs.J.Geetha Pandi (2026).A Study on Consumer Behaviour towards Electric Vehicles,V.V.Vanniaperumal College for Women,Virudhunagar |
